Frequently asked questions

Each page opens with a daily affirmation, already printed for you. Then guided prompts walk you through your goals and intentions, gratitude and reflection. One page, about five minutes a day, with no blank-page pressure.

No. Every page comes with its own affirmation to read, say and believe, so you can simply open it and begin.

Yes. Our journals are undated, so you can start whenever you're ready and take a day off without falling behind.

I AM JNR is designed for kids aged 6 to 12. Every day brings a new affirmation to say out loud, four fresh prompts for goal setting, reflection and gratitude, and mindful moments with simple breathing and grounding techniques for when big feelings show up. It's easy for kids to do on their own, or together with you.

They're designed in-house by our Australian team, wrapped in a premium linen cover, and made to be easy to keep up with. A daily affirmation and simple prompts mean you never have to wonder what to write.

Anywhere you'll see them every day: your bathroom mirror, the kids' mirror, a laptop or a window. They suit any smooth surface.

They apply in seconds, and every order includes clear, step-by-step instructions so you get a perfect finish.

Yes, they remove cleanly with no residue. Spray with an alcohol-based spray and peel away, or use a blowdryer to soften the adhesive first.

Our Affirmation Mirror Stickers come on a 20cm x 15cm transfer sheet that fits most mirrors. Our Angel Number stickers are approximately 2cm high and 4cm wide, perfect for mirrors, laptops or your phone.

Yes, and they cost less than buying each piece separately.

• The Everyday Set: the I AM Journal, our gold I AM Pen and a mirror sticker of your choice.
• Little Dreamers Bundle: the I AM JNR Journal, a matching mirror sticker and our gold I AM Pen.
• The Complete Set: all twelve of our classic mirror affirmations, saving 15%.

Shop bundles

They're made for it. Birthdays, new chapters, a new school year or just because, there's something for big dreamers and little ones alike. Our bundles are an easy way to give a little more.

Of course. Just enter their name and delivery address at checkout.

• Standard: 4–7 business days, $8.95 flat rate, or free on orders over $75.
• Express: 1–3 business days, $12.95 flat rate. Express orders are dispatched within 24 business hours.

All orders are sent with Australia Post tracking. We don't dispatch on weekends or public holidays.

• New Zealand: 5–8 business days, $17.95 flat rate.
• Rest of the world: 10–14 business days, from $37.20, calculated at checkout.

Your whole order ships together once the pre-order item arrives. If you'd like your in-stock pieces sooner, email us with your order number and we'll send them separately for a small extra shipping fee.

All major credit cards, Afterpay, PayPal and PayPal Pay in 4.

Join the I AM Club for first access to new drops, special offers and $5 off your first order over $25. You'll find the sign-up at the bottom of every page. You can also follow us on Instagram at @theiamstore.au.

Journals can be returned within 7 days of receiving them, as long as they're unused and in their original packaging. Please email us first to start a return.

Because of their delicate nature, we can't accept returns on mirror stickers. Sale items and gift cards also can't be returned. Read our full Shipping & Returns policy.

Every order is carefully checked before it leaves us, but if something isn't right, email us straight away and we'll make it right.